Optimize Your Social Media Pages

When you hear about social media, the initial thing that pops in mind is Facebook. The next thing is most likely about making lots of friends and sharing updates online and so on. But do you know that social media plays a big role in search engine optimization? Making use of a Facebook Fan Page or group can increase your traffic and improve your website’s ranking on search results.
You must realize, as many website owners have, that you want a Facebook or Twitter page to accompany your site. Treat your Social Media Pages as individual websites and provide them with as much SEO qualities as possible. The first thing to perform is to know which category your website falls under before you create a fan page. If yours is a business website or just for fun or exercise, you can categorize it appropriately for it to appear among relevant search results done within the social network.

Also take benefit of research done about social networks and how people use them, for example, there is the most activity in the mornings and evenings quite than afternoons, and that posting something for your fans once a week is most successful. There are lots of researchers looking at social networking today, and you can significantly benefit your SEO strategy from their findings.

The content of your social network page is too important as what goes on your website. Make sure that you have relevant content and evade spam messages. Do use sufficient keywords in your content as well because Social Media Pages also appear in search engine results. a further tip is to add links to your website onto your social networking page regularly as a source of link building.

You must do your best to give your fans information that they can use and discuss on the networking site. Your updates should encourage opinion from users such that you get more fans and in turn more traffic to your website. Promote your website through social networks so that you create viable links and higher ranking on all search results from within and outside the network.

Why You want A Blog & A Facebook Fan Page (Hint: Facebook vs. Google)

it used to be, about five years ago, when SEO (search engine optimization) was the thing of each online publisher. From blogs like this one, all the up to huge content producing sites like NYTimes.com, the hub was dead set on search optimization and getting higher rankings in Google and the exclusive environment of Google News.

however there’s a shift happening in the way online publishers are generating the highest volume, and the highest quality traffic. And that Facebook is becoming extra valuable than Google.

Oh snap… I did not just say that did I?

Oh yeah, you heard me right – Facebook is becoming (or perhaps already is) the more authoritative referral source of online traffic to sites than Google.

And how do I identify this, you ask?

Let’s take a seem at The New York Times new paywall structure – the strategy implemented to charge for online content.

The New York Times set up a paywall used for it’s online edition (NYTimes.com) where you can study up to 20 articles per month for free from the site.

Traffic from Google information will be charged after only 5 visits per month..

However, traffic that comes to a NYTimes.com editorial from Facebook or Twitter is 100% exempt from the 20 article per month limit – meaning, when you visit an NYTimes.com editorial from Facebook or Twitter, it doesn’t count against your monthly quota of free articles.

hence why would The New Yorks Times charge after 20 visits to their site, and after 5 visits from Google News, but completely exempt traffic from Facebook and Twitter?

To put it simply, communal networks are driving a massive amount of traffic to newspaper sites.

Is SEO dead then?

I don’t believe so, because you still have the relevance and shear volume of search traffic happening on Google.  Articles that obtain a top ranking from your site for long tail keywords can be a long term source of continual traffic to your site.

except for sites that are active, producing multiple articles per day on news worthy stories, the NYT is finding that social networks are more valuable than Google.

Why you require a blog and Facebook Fan Page

This brings me to the reason of my title.

I believe we are at the very forefront of the bearing of Facebook, Twitter, and social networking.

The future of the online world is social, which will also include search. Search algorithms will become highly optimized based on a “friend interactions and recommendations” – it’s inevitable.

And by social networks like Facebook becoming such huge sources of high quality traffic, you can benefit greatly by having a blog and a Facebook Fan Page,Social Media Pages.

Why People are Missing Your Facebook Fan Page Updates

It can be Valentine’s Day, but I have no love in my heart for FaceBook right now.Sometimes I hope they would just leave things alone.  As soon as we catch used to how everything works, they change it up on us.

New Facebook Fan Page Updates

If you chose to update your fan page to the new layout, which will be mandatory in March, you may be wondering what happened to your most recent posts made by some fans.

They essentially are here.  They’ve just been reorder.  With the fresh update, the “friends” you’ve interacted with recently and/or the most get top billing, while the other posts get buried further down the page.

The thought of the new Facebook update is to prioritize and feature the people and fan pages you interact with the most on your news feed.  I coincide this makes sense among your personal Facebook account since most populace don’t cooperate with every one their “friends” and facebook fan pages they “Like.”

everybody has their favorites, so it’s convenient to see those first.  In fact, this feature is not truly new.  FaceBook has been doing this for fairly some time with the news feeds, but they’ve recently just kicked it up a notch and applied this logic to facebook fan pages.

So for facebook fan page owners, this means those who don’t interact with your page much may not be seeing your updates on their news feed.

However, my genuine issue with the update is the new default posting order on the fan page.  It now makes sense to have the most recent post displayed first, and if that’s no longer the default, at least give us the option to change it.

I suppose they figured adding the email notification for every new post would placate us, but I find it ridiculous that I have to go hunt and peck for the new posts because the are buried somewhere on the page.  It too decreases the chances of people interacting and replying to the latest posts.

live on the Radar

While there appears to be no fix for the fan page posting order, you can do something about reappearing on your fan’s news feeds.

Perhaps add a informal note to a prominent area on your site or even create a quick blog post that educates them. For example…

Missing our Facebook fan page updates?  Here’s how to stay connected.  Scroll to the bottom of your FaceBook homepage, choose Edit Options, then select Show posts from: All your friends and fan pages.

Of course, not everybody will want to do this, but there will be some who still want to receive updates from all their “friends” and fan pages.

How to utilize Facebook in Internet Marketing

Social networks have confirmed themselves to be an important part of any internet marketing campaign for entrepreneurs looking to make money. One well known social networking site is making development in being a “place to be” for local businesses that want to reach out to potential customers.

It is impossible to be a business that people are going to take sincerely if you don’t have a website. Your website is your storefront to the globe. It doesn’t truly matter what your niche is or if you are providing products or services. That doesn’t mean that a website guarantees your achievement, you have to know how to advance it. The greatest and most effective time honored way is through internet marketing, specifically SEO. Today, that SEO wants to be done through the social networking sites like Facebook.

There are only some “gurus” on the net that will tell you the best way to use Facebook is to tap into your local market, meaning that you are reaching out to your friends and their friends and other people that live in the same common area as your business. Brick and mortar businesses are well, but there are more and more virtual businesses out there that aren’t limited to a local environment.

The first thing you need to do is create Facebook Fan Page There are a number of businesses that have even gone as far as creating “Facebook Pages” that are essentially simple templates that you can use to promote your business. Once your page is created you want to group with other businesses but you also want to network with people. The most excellent part of this is that Google is indexing these pages now which are driving more traffic to Facebook, which means that there will be more target traffic to your site.

The first thing you are going to require to do to get Facebook to work for is set up a blog on your website. Once you have produced that blog you want to go to your business facebook page and click on “Edit Page” and then click on “More Applications” and look for the RSS feed application. Once you find it you want to add that application to your Facebook fan page but you want to use the url for your blog from your website. This will agree to your blog to show up on your Facebook page and they will not have a “no follow” tag associated with the feed. This is essential because it will allow you to pass page rank from Facebook to your website.

Currently optimizing your blog is essential. Make sure that the posts to your blog are usual, relevant and targeted. Perform the research to make sure you are using the keywords that people are searching for. After that you can start networking your Business Facebook page. The further profile pages that you can link to your page the more your page will get crawled and the better your page rank will be.