Friday, July 22, 2011

How To Advantage From The New Facebook Groups


Better or Worse, I shared my reservations about the new Facebook groups and their potential to annoy Facebook users.

However, after plenty testing and watching, I’m no longer worried about negative effects and have come to view the new Facebook groups as a viable business networking and content syndication tool.
The  on-site and email notifications generated by the new Facebook groups can develop into exasperating, but it’s from these in-your-face notifications that the new groups derive their power. They lean to stimulate member activity. On the other hand, the notifications from the old groups had come to be viewed as total spam and were no longer the least bit effective.

 

Modify Your New Facebook  Group Notifications

The customizable settings of the new Facebook groups help control the volume of notifications, add once you learn how to run them, the new Facebook groups become beneficial and enjoyable.
New Facebook groups provide four notification settings that you can adjust:
1.     Notify me when - “A member posts or comments” or “a member posts” are good settings for your favorite Facebook groups or groups you moderate. For other groups, you should choose “a friend posts” or “only posts I am subscribed to.” (I myself prefer the latter option, “only posts I am subscribed to.”)
2.     Also send an email to - Unless you’re off Facebook a lot, you probably should uncheck this box.
3.     Show this group in home navigation - This setting isn’t as critical as the others, since it doesn’t affect notifications. I myself set my favorite Facebook groups to “Always” and the rest of the groups to “Never.”  
4.     Send me group chat messages - Unless you enjoy group chatting or you moderate that group, you should uncheck this box.

You Need Not Start Your individual Facebook Groups

Starting your own Facebook groups affords you a few control but less than you might think. True, you make up the group rules, and while you can remove any member you wish, nobody can remove you. Nevertheless, abuse your group by spamming or otherwise, and your members will ignore your group or quit entirely.
For this reason, control of your Facebook group is deceptive. Groups can be led but not controlled, and you don’t need to own or moderate a group in order to lead it. Furthermore, you don’t need to lead a group in order to benefit from it and enjoy it.

Why Start New Facebook Groups of Your Own

Here are a few valid reasons for starting your own Facebook groups:
§  Necessity - You’re powerless to find any new Facebook groups that fit your particular place.
§  Collaboration - You would like to work together on a project with your Facebook friends or associates.
§  Segmentation - Your Facebook friends share varied welfare with you. Segmenting your friends using groups will let you discover particular interests together.
§  Promotion - New Facebook groups can be used sensibly to complement  Facebook fan pages.
When you begin a new Facebook group, keep the best happiness of your membership in brain. Reciprocity makes the networking globe go around. Be equipped to give, not just to get.

Friday, July 15, 2011

Fanpage Tips – things to check

I’m asked an awful lot to check over peoples fanpages and give a few tips on how to improve activity and ‘likers‘ and I’ve found myself repeating a few key points.  So here they are :-
1.     URL – I’m still surprised by how many Fanpages seem to have forgotten, missed or don’t even know about claiming their url.  It’s easy to do and its a really useful tool.  You no longer have to cut and paste the huge link full of numbers, you can clearly add this to your email signature, business cards and promotional flyers etc ….
2.     Photographs – if you sell a service it can be harder to keep up with adding photographs as they aren’t a natural part of your business but people are visual especially with something like Facebook (and blogging too images highlight what your saying and visually make it more appealing than lots of words!).
3.     Twitter – Is your fanpage and twitter linked so when you do anything on your fanpage it automatically tweets??  This is an excellent tool as it allows you to concentrate on one form of social media but still tap into another. It’s great for time management tool.
4.     Networked blogs – this application enables you to syndicate your blog feed, with your  facebook fan page, profile and twitter. Meaning everytime you publish a new blog post it will appear live on those pages automatically.  Great time saving tool
5.     It’s not always about the amount of fans on Fanpages but more the quality of them.  It’s better to have 100 fans who interact with you than 1,000 who don’t.  here’s an old article about fan interaction.

Fanpage Tips – things to check

I’m asked an awful lot to check over peoples fanpages and give a few tips on how to improve activity and ‘likers‘ and I’ve found myself repeating a few key points.  So here they are :-
1.     URL – I’m still surprised by how many Fanpages seem to have forgotten, missed or don’t even know about claiming their url.  It’s easy to do and its a really useful tool.  You no longer have to cut and paste the huge link full of numbers, you can clearly add this to your email signature, business cards and promotional flyers etc ….
2.     Photographs – if you sell a service it can be harder to keep up with adding photographs as they aren’t a natural part of your business but people are visual especially with something like Facebook (and blogging too images highlight what your saying and visually make it more appealing than lots of words!).
3.     Twitter – Is your fanpage and twitter linked so when you do anything on your fanpage it automatically tweets??  This is an excellent tool as it allows you to concentrate on one form of social media but still tap into another. It’s great for time management tool.
4.     Networked blogs – this application enables you to syndicate your blog feed, with your  facebook fan page, profile and twitter. Meaning everytime you publish a new blog post it will appear live on those pages automatically.  Great time saving tool
5.     It’s not always about the amount of fans on Fanpages but more the quality of them.  It’s better to have 100 fans who interact with you than 1,000 who don’t.  here’s an old article about fan interaction.